This list is by no means exhaustive. It's more a random collection to terms and acryoums that get thrown around with Salesforce work that might not always be readily apparent. There is an official Glossary provided by Salesforce.
Where terms may have alternative meanings I've focused on the Salesforce usage.
I've been slowly compiling this over time with the intention of publishing it when it reaches some addiquate level of completness. However, it has become apparent that this will be more of a living blog post that I'll update over time. Please let me know if there are gaps or mistakes that need to be corrected.
A | B | C | D | E | F | G | H | I | J | K | L | M | N | O | P | Q | R | S | T | U | V | W | X | Y | Z
A
- AE
- "Account Executive" - Sales point of contact at Salesforce that handles the client relationship. Sells product licenses.
- ACV
- Annualized Contractual Value
- Apex
Apex is a strongly typed, object-oriented programming language that allows developers to execute flow and transaction control statements on Salesforce servers in conjunction with calls to the API. Using syntax that looks like Java and acts like database stored procedures, Apex enables developers to add business logic to most system events, including button clicks, related record updates, and Visualforce pages. Apex code can be initiated by Web service requests and from triggers on objects.
Source- Aura
- Aura Components were the predecessor to Lightning Web Components before more of the implementation stack was supported by web standard. See Introducing Lightning Web Components
- AmpScript
- The proprietary scripting language for Marketing Cloud
- Aloha Apps
- Older terminology for App Exchange apps that didn't count towards your orgs limits. Source
- APAC
- Asia Pacific & Australia regions
- AMER
- US, Canada & Latin America regions
B
- Bulkified / Bulkification
- Code and processes that are designed to work on multiple records at once rather than one at a time (I.e. in bulk). This is particularly relavant to SOQL queries and DML operations where doing operations on records individually may lead to limits being hit.
- Black Tab
- An internal tab available to Salesforce employees and support that can toggle specific features and sdjust limits in customer orgs. See What is the Black Tab?
C
- CMDT
- Custom Metadata Type
- CPQ
- (Configure, Price, Quote) - formerly Steelbrick. This has now been rebranded Revenue Cloud.
- CFP
- Call for Presenters
- COA
- Partner Channel Order App - "enables you to create, submit, and track orders with Salesforce"
- CLI
- [SFDX] Command Line Interface
- Comfortable Shoes
- The battle cry of attending an inperson Dreamforce event where you will be doing a lot of walking.
- Code Coverage
- "Code coverage indicates how many executable lines of code in your classes and triggers have been exercised by test methods." - source
- CIM
- Cloud Information Model
- Community Clould
- Rebranded Experience Cloud
D
- Daryl Shaber
- "We Are Daryl Shaber" - Reference
- Deployment Fish
- The result of a bug in the changeset deployment monitoring UI that would stretch the circular control into veriaous shapes. Often fish like in nature.
- DML
- Data Manipulation Language. The Create, Update, and Delete parts of the database CRUD operations. Retrieve is handled via SOQL queries.
- Dwarf
- The occasional Oracle error code that leaks out of Salesforce will include references to one of the seven dwarfs. See Salesforce, Oracle and the Seven Dwarfs.
- D&B
- "Dun & Bradstreet" - D&B Company Fields
- Dreamforce
- Annual Salesforce user conference.
- DRAES
- Designing Record Access for Enterprise Scale. Reference
E
- ESAPI
- Enterprise Security API
- Evergreen
- Internal project code name for Salesforce Functions
- Environment Hub
- "allows partners to view, connect, create, and log in to multiple Salesforce organizations from one location" - Reference
- EMEA
- Europe, Middle East & Africa regions
F
- [Salesforce] Functions
- Previously known as Evergreen. The ability to write code that integrates with Salesforce data and events in a serverless environment.
- Falcon
- Salesforce CLI plugin built for AppExchange Partners Reference
- Field Service Lightning
- Rebranded Field Service
G
- GACK
- An internal Salesforce error. What Is A Gack?
- GA
- Generally Available - The point where a new Salesforce feature has passed the preview and beta phases and is ready for use.
- GUS
- Grand Unified System - Internal Salesforce tool that handles tickets, user stories, bugs, builds and releases. Meet GUS: The Grand Unified System That Keeps Salesforce Agile
- GS0
- Pre-release org instance for testing before a release reaches sandboxes.
H
- Happy Soup
- A phrase coined by Wade Wegner at TrailheadDX 2017 to describe how metadata was deployed to a production org without any strongly defined boundaries between applications/components.
- Hyperforce
- The capability to deploy Salesforce on major public cloud platforms like Azure, AWS, Google, and Alibaba. This helps address data residency and complicance requirements. Reference
Introducing Hyperforce - General Information & FAQ/dd>
I
- IaaS
- Infrastructure as a Service
- ID
- A Salesforce record identifier. Either 15 or 18 characters long - What are Salesforce ID's composed of?
- ISV
- Independent software vendor
J
- Jorje
- Internal codename for the Apex Language Server
K
- Keyprefix
- The first 3 characters of a Salesforce ID. These can be used to determine the sObject type.
L
- LMA
- License Management App - Used by ISV Partners to manage applications
- LWC
- Lightning Web Component
- LWR
- Lightning Web Runtime
- Limits
"Because Apex runs in a multitenant environment, the Apex runtime engine strictly enforces limits so that runaway Apex code or processes don’t monopolize shared resources."
Source
M
- Metadata
"Metadata are the assets in your org (assets being objects, tabs, classes, etc). These metadata assets are also called metadata components."
Source- Marketing Cloud
"Salesforce Marketing Cloud is a provider of digital marketing automation and analytics software and services."
Source- MSA
- Master Subscription Agreement - Reference
N
O
- OWD
- Organization-Wide Defaults
- OCLIF
- Open CLI Framework
- OLI
- OpportunityLineItem / Opportunity Product
- Org62
- The Salesforce Org that they use internally to run Salesforce.
P
- PaaS
- Platform as a Service
- Pod
- A collection of Salesforce servers that is required to run the complete application. A.K.A Instance
- PAM
- Partner Account Manager
- Polymorphic Lookup
- A releationship field that can point to more than one entity.
- PBO
- Partner Business Org - a production Salesforce enviroment for Salesforce Partners - Docs
- PDO
- Product Development Outsourcers
Q
- Quiddity
PHILOSOPHY "the inherent nature or essence of someone or something."
Exposed in Apex to represent the type of a transaction. Docs
R
S
- SaaS
- Software as a Service
- Safe Harbor
- The precursor to the forward-looking statement
- S2S
- Salesforce to Salesforce
- SFDC
- Salesforce Dot Com
- SFDX
- Salesforce DX (Developer Experience)
- SOQL
- Salesforce Object Query Language. A varient of SQL specifically for Salesforce that is used to query Salesforce data. Reference
- SLDS
- Salesforce Lightning Design System https://lightningdesignsystem.com/
Brand and product design guidelines, Design Patterns and Component Blueprints for creating unified UI in the Salesforce ecosystem.
- SFDO
- Salesforce.org
- sControl
- Deprecated customization control for Salesforce that was superseded by Visualforce pages. Docs
- SObject
- An abstract base class for Salesforce record types that are stored in the database. Docs
- Stealbrick / CPQ
- Stealbrick Quote Quickly (SBQQ)
- Source of truth
- The data source that contains the authoriative data about a whole object.
- SI
- Systems Integrators
- Security Token
- A case-sensitive alhanumberic key that is appended to the users password when authenticating against the Salesforce API. Docs
- Site Switching
Each Salesforce instance is built and maintained in two geographically separate locations. An instance is actively served from one location (the active site) with transactions replicating in near real-time to the other completely redundant location (the ready site). A site switch means the locations of an instance’s active and ready sites are swapped, making the ready site the new active site and vice versa -- the instance name does not change.
Reference
T
- Tableau CRM
- Formerly Einstein Analytics
- TDTM
- Table-Driven Trigger Management - "a tool to managed apex triggers". Source
U
- Upsert
- A database operation that will adjust between an insert and update depending on the record in question. Reference
- Universal Containers
- A fictional shipping container company referenced by Salesforce, especially in various certification exam questions and Trailhead modules.
V
- Visualforce
Visualforce is a framework that allows developers to build sophisticated, custom user interfaces that can be hosted natively on the Lightning platform. The Visualforce framework includes a tag-based markup language, similar to HTML, and a set of server-side “standard controllers” that make basic database operations, such as queries and saves, very simple to perform.
Source
- Vlocity
- Rebranded Salesforce Industries
W
- WSDL2Apex
- A Salesforce tool for generating stub Apex classes from a SOAP WSDL. Reference
X
Y
Z
#
- 1GP
- First-Generation Managed Packaging - a Zip file of metadata components that can be deployed to an org via the Metadata API. They typically form an application or piece of functionality. For distribution via the app exchange they are created via a packaging org. Docs
- 2GP
- Second-Generation Managed Packaging - Salesforce CLI (rather than Org) based packaging. Docs and Comparison of 2GP and 1GP Managed Packages
